
Wim Hof Method with Certified Instructor Matthew Soule
Upcoming Workshops and Seminars
Learn to master the stress response & achieve peak performance. Sign up for a workshop today!
Fundamentals Workshops
Most Second Sundays of each month
Advanced / Immersion Workshops
1-3 times annually
GMA students receive 10% off workshop prices
What is the Wim Hof Method?
THE WIM HOF METHOD IS BASED ON THREE POWERFUL PILLARS:
COLD THERAPY
The cold is your warm friend. Exposing your body to it in the right way starts a cascade of health benefits, including the buildup of brown adipose tissue and subsequent fat loss, reduced inflammation to facilitate a fortified immune system, balanced hormone levels, improved sleep quality, and the production of endorphins— the feel-good chemicals in the brain that naturally elevate your mood.
BREATHING
We’re always breathing, yet we’re mostly unaware of its tremendous potential. Heightened oxygen levels hold a treasure trove of benefits, and the specialized breathing technique of the Wim Hof Method unearths them all: more energy, reduced stress levels, and an augmented immune response to swiftly deal with pathogens.
COMMITMENT
The third pillar is the foundation of the other two: both cold exposure and conscious breathing require patience and dedication in order to be fully mastered. Armed with focus and determination you are ready to explore and eventually master your own body and mind.
COMBINE THE 3 PILLARS TO UNLOCK A MULTITUDE OF BENEFITS
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Increased energy
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Better sleep
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Heightened focus & determination
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Improved sports performance
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Reduced stress levels
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Greater cold tolerance
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Faster recovery
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Enhanced creativity
To hear interviews with Wim Hof and see the incredible impacts that this method can offer, check out these videos:
Tim Ferriss Joe Rogan Dr. Rhonda Patrick

Matthew Soule became a Certified Instructor of the Wim Hof Method in 2016. He was part of the first group of U.S. instructors and early pioneers to help bring this method to the world. “I’m so grateful to be part of this method that supports healthy and optimal living. This method is bringing tangible results, and is continuously subjecting itself to rigorous scientific review, assisting both general health and longevity as well as optimized athletic performance. Health, Strength and Happiness is the motto. I can hardly think of a better combination.”